Britons’ growing taste for organic is extending to beauty products, research out today says.
Around 200 new organic and ‘all natural’ toiletry goods have launched in the UK already this year.
That figure more than doubled the 73 organic beauty products launched during 2006, market analysts Mintel said.
The UK accounts for 19 per cent of this year’s global organic and all-natural beauty product launches.
A growing interest in organic food and drink is said to be fuelling demand.
Granted this is a British report but I do think that the demand is growing in the USA as well. I recently have started switching to mineral makeups where I can.
BUYER BEWARE, there are many new products on the market that say “mineral” when in fact they pretty much have all of the same bad ingredients in them as their “regular” counterparts. An example of a mineral FAKE: L’oreal L’Oreal Bare Naturale Gentle Mineral Makeup
Ingredients: Talc , Boron Nitride , Dimethicone , Carnauba , Carnauba Wax Cre De Carnauba , Cetyl Dimethicone Trimethylsiloxysilicate , Trisocetyl Citrate , Mica , Titanium Dioxide CI 77891 , Bismuth Oxychloride CI 77163 , Iron Oxides CI 77492 , Iron Oxides CI 77491 , Ultramarines CI 77007 , Carmine CI 75470 , Red 30 CI 73360
READ INGREDIENT LABELS if you want to be sure you’re getting what you think you are. Right now there are a lot of products riding the marketing hype because there’s no regulation on certain terms like “Mineral Makeup” or “Natural.”
I will eventually review various quality brands and products as I get a little more familiar with them. Meanwhile, Burt’s Bees has started a campaign to set a “natural” standard. Check it out: